So shall I Design Project 2012

About this project

PIECE Studio created a die-cut poster that repeated SO SHALL I DESIGN. The posters were mailed to art and design colleges and design studios and people were asked to tear off a card and pledge to engage with a community. As more and more people tear off cards the poster is actually destroyed.

Finally, individuals were asked to hold up the card and document how they had used their skills to improve a community.

The poster was printed by Aesthetic Apparatus