Love Champaign 2011

About this project

PIECE Studio was asked to run a community engagement workshop in the graphic design department at the University of Illinois Urbana-Champaign because the communities of Urbana and Champaign, that surround the institution were disconnected and isolated from each other. Urbana is where the University is located and the disconnect is because Urbana is seen as the university town and Champaign is the non-university town.

The 5-day PIECE Studio community engagement workshop engaged young designers and graphic design faculty to consider idea of how to bridge the divide and bring the communities together.

The result was LOVE CHAMPAIGN campaign that took the form of a celebration of that community through a celebration of local musicians, artist, restaurants and residents that all came together in a three-day cultural celebration.

Making the Case to Love Champaign